Digital Marketing Blog

There are many benefits to investing time and resources into creating more targeted and engaging PPC campaigns.

Giving back is one of the fundamental core values that the Iconic Digital team share. In light of this, as a company, at the end of every financial year we donate 30% of all profits to charitable causes.

Within the world of content marketing, it’s no mystery that blogs can be very lucrative.

From the differences in videos for websites and videos for social media to the latest video marketing trends, such as the popularisation of the use of drones and animation, we discuss the do’s and don’ts when creat

If building credibility and visibility online for your brand are key priorities then Google Reviews could have a vital role to play in that process.

The Facebook algorithm, similarly to search engine algorithms, ranks all the posts that have the possibility of being shown on a user’s news feed based on how likely a user will have a positive reaction to that con

As experienced players (or marketers) will tell you, initial moves in SEO make all the difference to a company’s online performance, brand recognition and overall reach.

From Cadbury’s Crème Eggs, to Innocent Smoothies, we reveal how these brands use marketing data to unmask industry trends and make informed business decisions.

All marketers know that to run any kind of marketing campaign, you will require a list of accounts and contacts.