COVID-19 has shaken up the world of marketing – few, if any, of us had a plan in place for this.
When it comes to allocating your resources the decision often seems to be whether to invest in Facebook Ads or Google Ads.
There is enormous transformative potential in digital marketing, no matter what your sector or goals.
Just over a week ago the World Health Organisation classified the COVID-19 outbreak as a pandemic. Currently, there isn’t a day that goes by without more shocking statistics and headlines.
Digital marketing moves at a fast pace and a lot has changed over the past decade. We wouldn’t be where we are today if not for the trends that shaped digital marketing in the 2010s.
As 2020 began, for many businesses this presented an opportunity to re-evaluate marketing and look for ways to do more with existing resources.
Like any new relationship when you start working with a digital marketing agency there will be a period of getting to know each other.
Digital marketing is an industry that is evolving at a very swift pace. As a result, even some of the biggest and most high profile brands end up in hot water.
Predictive advertising is increasingly becoming a crucial marketing tool that provides the opportunity to generate positive results in a cost effective way.
2020 has certainly started with a bang, from Brexit through to Harry and Meghan hanging up their HRH hats.