Earlier in the year Google announced another major change to its algorithm as it stated that, "site wide links, would no longer be ranked as high as single on-page links".
A quirky designer I met today told me a story about a customer of his who had the most unattractive, unusable website on the net. My designer told me that, “the website wall so dull that it made my eyes bleed!”.
Fresh statistics published today by the Chartered Institute of Marketing (CIM) indicate that digital brands are on the increase.
This has meant massive changes for all of us so called "SEO pros", as we've had to go back over our old links that we've built to ensure that they don’t appear on every page of a site.