Small is the new big – CSR is the new age of Digital Marketing

There’s a growing trend amongst large corporate enterprises, that with size you can lose the personal touch. I’m joining a growing revolution of business leaders that disagree with the status quo. Not only do we have a moral obligation to fulfil the needs of our customers but from a marketing stand point there’s no better strategy than to engage at the grass roots level with the customer.

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No more LinkedIn answers, a step backwards?

It’s now official that from the 31st January, LinkedIn questions and answers will be a thing of the past. For B2B organisations (like us) LinkedIn provided a platform to demonstrate knowledge and expertise to those who needed it. We and many others have generated profitable leads through answers and will be sad to see such a useful part of LinkedIn scrapped.
 

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